Barry Jenkins
You don’t need another marketing agency. You need a leader. Someone who cuts through the noise, builds a marketing strategy that actually works, and helps you push your business forward. I can show you how to unlock business growth for a fraction of the cost of a top agency.
unlock your growth
Why you need a Fractional CMO
You need marketing leadership that moves fast, makes the right calls, and gets results. That’s exactly what a Fractional CMO delivers.
proven track record
Former Marketing Director at the UK’s largest private hire company. Focused on driving growth and digital transformation, acquiring 35 businesses, securing five funding rounds, and launching the Veezu brand nationwide. I also built a 12-person marketing team, established a network of top-tier agencies, and managed a £3.8m annual budget.

CLIENTS

WHY A FRACTIONAL CMO?
You don’t need a full-time exec to get big-time results. A Fractional CMO gives you elite marketing leadership without the overhead, bringing deep experience, proven strategies, and a winning mentality, exactly when you need it.
MARKETING SERVICES
It all starts with a strong BRAND STRATEGY, an area where I truly excel.Or tap into my expertise for smaller projects.✓ Agency Audit & Selection
✓ Brand Tracking & Insights
✓ Digital Transformation
✓ Sports Partnerships Negotiation
✓ Team Leadership & Mentoring

The game plan
Every great team needs a playbook. Without it, you’re just running in circles. I can build you a clear, focused strategy, one that sets you up for long-term success.
PRICING
The cost of a fractional CMO depends on the scope of work, with pricing ranging from a monthly retainer to project-based fees. To give you an idea, I’ve outlined some day rates below. Expenses are charged at cost, and overnight stays incur an additional £150 per night.
| DAYS PCM | £ PER DAY |
|---|---|
| 1-2 | £750 |
| 3-5 | £700 |
| 6-11 | £650 |
Marketing Week reports that in 2024, the salary for a CMO starts at £150,000 per year. But when you factor in pension, National Insurance, and other costs, the total investment is much higher.
Next steps
It’s time to stop spinning your wheels and start growing. Let’s go.
What is a Fractional CMO?
Your business is built to win. The potential is there, the ambition is clear, and the team is putting in the work. But something’s missing. The marketing strategy shifts from month to month, chasing trends instead of setting them. Campaigns launch with enthusiasm but lack direction. Growth feels possible, but just out of reach.That’s where I come in.The first step is clarity. Without a strong strategy, even the hardest-working teams end up running in circles. I step in as your Fractional CMO, assess where you are, and build a focused, long-term game plan. No more guesswork. No more wasted effort. Just a clear path forward.With strategy in place, the next move is execution. SEO, content, paid ads, social media, there are endless options, and the wrong choice costs time and money. I cut through the noise, zero in on what works, and help you execute with precision. The goal isn’t to do everything. It’s to do the right things... and do them well.Of course, even the best-laid plans hit roadblocks. A campaign underperforms. A competitor shifts gears. A new challenge comes out of nowhere. When that happens, I don’t wait, I move fast, diagnose the issue, and adjust the plan. No panic. No hesitation. Just smart, decisive action that keeps you ahead.But strategy and execution alone aren’t enough. A winning team needs leadership. Your marketers are talented, but talent needs direction. I step in, set the pace, push harder when needed, and adjust when the game demands it. Because great marketing isn’t about playing it safe, t’s about making bold, confident moves.And the best teams aren’t just built for today,
they’re built to win long-term. I help you hire, train, and develop top-tier talent, turning your marketing department into a high-performance machine. When outside expertise is needed, I know the right agencies, specialists, and partners to call, ensuring every move is backed by the best in the business.
THIS IS HOW YOU WIN.
Barry Jenkins - Fractional CMO
I will be in contact within 24 hours.